“Nipsey spearheaded this project from concept to final product over the course of last year, flying to meetings, reviewing samples, bringing in material references he liked, and most importantly ensuring that it reflected his style authentically with no compromise,” an Instagram post confirming the collaboration between Hussle’s estate and Puma read. The PUMA x TMC collection launched six months after his death and featured sixteen pieces,” CNN reported. “Before his death, Hussle’s clothing store, The Marathon Clothing, partnered with PUMA. For more sneaker release news, take a look at the latest installment. “I got a question only Lord knows: Does life birth us twice?” The Lauren London x PUMA Forever Stronger collection will release via the PUMA webstore June 25. The flesh is starving while wisdom overflows,” London says. We look back at the Barclays gentrification issue in the documentary “A Genius Leaves The Hood: The Unauthorized Story of Jay-Z.” You can watch the debut visual for the campaign below. The Danny Williams-directed video ends with London posing on the same palm-lined street that she and Nipsey graced during their GQ "California Love" profile.Listen to GHOGH with Jamarlin Martin | Episode 67: Jamarlin Martin Jamarlin goes solo to discuss the NFL’s entertainment and “social justice” deal with Jay-Z. PUMA considers London family and with that, she’s joined forces with the brand to create Forever Stronger, an impactful capsule of clothing with an important message of continuing to move forward. The longtime partners share 3-year-old son Kross Ermias Asghedom.
There are multiple nods to the rapper throughout the clip, including London's memorial tattoo of Nipsey on the inside of her right forearm. 'True kings don't die': Lauren London, Beyoncé honor Nipsey Hussle on his birthday "I got a question only Lord knows: Does life birth us twice?" The flesh is starving while wisdom overflows," London, 35, says. The powerful video features London reminiscing through the streets of Crenshaw and Slauson that Nipsey called home, as she recites a poem written by his sister, Samantha Smith. This first PUMA capsule is very personal to Lauren and incorporates her effortless West Coast style, featuring comfortable fabrics and neutral tones that can be worn year-round. The collection is designed as a physical representation of strength, perseverance, authenticity and love in timeless footwear and apparel pieces. The rapper was shot and killed in front of his Marathon Clothing store in Los Angeles on March 31. With our brand ambassador Lauren London we are releasing Forever Stronger, a new capsule inspired by Lauren and her hometown of Los Angeles. An ode to London’s hometown of Los Angeles, pieces offer a physical representation. Product Details Forever Stronger, a collection of co-branded footwear and apparel designed in partnership with Lauren London. On Tuesday, London announced her "Forever Stronger" collaboration with the sportswear company and released a moving campaign video that honored the love and legacy of Nipsey, who was a Puma ambassador before his death. Puma Womens Suede Forever Stronger Sneakers (Puma Black/Whisper White) 80.00 SELECT SIZE. Lauren London has teamed up with Puma to pay homage to her late boyfriend, Nipsey Hussle. Watch Video: Lauren London on Nipsey Hussle: Pain for my son who probably won't remember him
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